About Me

mark_casualI originally started on the computer as a graphic designer/desktop publisher and then migrated to multimedia/web development. I completed my undergraduate degree at the University of Vermont in psychology and studio art. I received my Masters degree in psychology at UMass Boston. I provide consultation as a web developer contractor, specializing in UI development. My experience in the UX/UI field spans 17+ years.

A passion of mine is combining user interface design with programming to achieve a clean, minimalist experience for technology users. Good UX/UI is about evoking a positive emotional response in the customer. Cluttered and confusing interfaces leave people with a negative feeling. If the app workflow is too great or the path of operations is too confusing the customer will likely become lost or puzzled, leading to decreased traffic and app use and a poor user experience.